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Business Development Manager in California :
- 1. Expand and manage Rebatest business in California market, promote cooperation between Rebatest and small merchants and maintain business partnerships;
- 2. Be good at team management and carry out all-round training and supervision for BD personnel, and be responsible for the number of team cooperation;
- 3. Do well in core KPI:Be responsible for the number of merchant cooperation and the number of new user growth in the state;
- 4. Analyze the characteristics of the localized market, plan personalized marketing, and precipitate methodology for the healthy development of local businesses.
User Growth Manager：
- 1. Using business analysis and research to discover opportunities for business growth to increase customer acquisition and reduce customer acquisition costs;
- 2. Propose targeted strategies by exploring business diversion scenarios to increase the conversion rate of customer traffic;
- 3. Establish and improve data and experimental tools related to user growth, explore to increase the scale of customer acquisition and repurchase consumption executing quickly;
- 4. Establish the user growth strategy model of the platform, refine related work, and precipitate the methodology to make it instrumental.
- 5. Be responsible for the data goals, and work with the project team to achieve the data goals.
Senior User Operations Manager：
- 1. Be responsible for the new addition of Rebatest users and the promotion of paid conversion, and be familiar with the old belt new and fission growth model;
- 2. Be responsible for building new conversion operation tools and platforms, and promote optimization of link efficiency;
- 3. Use industry competition product tracking, user research, data analysis and other methods to output strategy suggestions.
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- 1. 负责rebatest业务在美国加州市场拓展管理，推动rebatest与小商户的合作及商户合作关系维护；
- 2. 团队管理，对BD人员进行全方位的培训，监督，以及对团队的合作达成数量负责；
- 3. 核心KPI：所负责的州的商户合作数量以及新用户增长数;
- 4. 分析本地化市场特点，策划个性化营销，为地推业务健康发展沉淀方法论。
- 1. 通过业务分析与研究，发现自身业务增长机会，提升获客量，降低获客成本；
- 2. 探索业务引流场景，通过有针对性的策略，提高获客流量转化率；
- 3. 建立和完善用户增长相关的数据和实验工具，寻找和探索提升获客规模、复购消费并快速执行；
- 4. 建立平台的用户增长策略模型，细化相关工作，并能沉淀方法论，并工具化；
- 5. 对数据目标负责，与项目团队共同达成数据目标。
- 1. 负责rebatest用户新增和付费转化提升，熟悉老带新、裂变增长模式；
- 2. 负责拉新转化运营工具和平台搭建，推动优化链路效率；
- 3. 通过行业竞品跟踪、用户调研、数据分析等方法，输出策略建议。